Social Media Management
for Start-ups & SMEs

I help your business stand out in busy feeds, get more engagement, and connect with the people who actually matter - the ones who drive your growth.

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How to Grow Your Social Media as a Small Business  

Posting just to keep active won’t get you very far. Likes and comments are nice, but what matters is building real connections with the people most likely to love (and buy) what you offer. That’s why when creating content for social media, you need to be clear on who your audience is.

Ask yourself these questions:
Who are they?
What do they care about?
Where are they spending their time online?

Once you have the answers to these questions, it's easier to create content and campaigns that will resonate with this audience.
Because in 2025, it’s not just about being seen. It’s about being seen, heard, remembered, & trusted.

What my Social Media Services Include

From Instagram and Facebook to LinkedIn and TikTok, I create content that speaks directly to your audience, increases engagement, and drives real results.

Content Strategy & Planning

Social media success starts with a clear plan. I build a tailored content strategy that reflects your brand values, speaks to your audience, and supports your wider business goals.

  • Defining content pillars that align with your brand voice
  • Creating content calendars for consistent posting
  • Planning campaigns around key dates, launches, and trends

Platform Selection & Optimisation

Not every business needs to be everywhere. I identify the platforms that make the most sense for your goals, and optimise your profiles so they look professional and trustworthy.

  • Choosing the right mix of platforms (Instagram, Facebook, LinkedIn, TikTok)
  • Profile optimisation for brand consistency and SEO
  • Platform-specific best practices to maximise reach

Creative Content Production

I design and produce content that stops the scroll and builds recognition. From visuals to captions, everything is crafted to engage your target audience.

  • Custom graphics, branded templates, and short-form video
  • Copywriting for captions, hashtags, and CTAs
  • Storytelling that connects your brand to your audience

Community Engagement & Growth

Posting is only half the job — social media is about building relationships. I help you nurture your community and grow a loyal following.

  • Responding to comments and messages
  • Encouraging conversations and user-generated content
  • Growth tactics to expand your follower base organically

Paid Social Campaigns

When you’re ready to scale, paid advertising can accelerate growth. I design and manage campaigns that maximise visibility and deliver measurable ROI.

  • Audience targeting and ad setup on Meta, LinkedIn, and TikTok
  • A/B testing creatives and formats for best performance
  • Campaign monitoring, optimisation, and reporting

Analytics & Continuous Improvement

It's not just post and hope. Everything is backed by data, with reports that show what’s working — and how to do even better.

  • Tracking KPIs like reach, engagement, and conversions
  • Monthly performance reports with actionable insights
  • Iterating content strategy based on real results

Search Engine Optimisation

We will help get your website into the top results in Google search, using in-depth keyword research to bring traffic that you can convert.

  • SEO Audits
  • Keyword Research
  • Traffic Boosting Blog Posts
  • SEO Training
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Social Media Marketing

I'll help you stand out in busy feeds and connect with the people who actually matter - the ones who drive your growth.

  • Digital Asset Creation
  • Social Media Advertising
  • Social Media Management
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Marketing Consulting

I provide marketing expertise for businesses that want to improve their marketing results, strategise new campaigns, or troubleshoot challenges.

  • Digital Marketing Audits
  • One-to-one or Team Training
  • Market Research & Competitor Analysis
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Google Ads Services

Are you not sure if you're getting the most out of your Google Ads? I can optimise, manage and improve your Ad account that you're getting the most out of your budget.

  • Google Ads Audits
  • Ad Account Management
  • Analytics & Tracking Optimisation
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Web Development

Does your website need an update? I can build you a new website from the ground up, or revamp your current one to improve performance, user journey, and conversions.

  • Website Design & Development
  • Full Website Rebranding
  • Website Maintenance & Optimisation
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Graphic Design

I can design assets for your Google Ads, your social media, website, and more, as well as video production and editing.

  • Advertisement Asset Creation
  • Social Media Asset Creation
  • Video Editing & Production
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What platforms do you manage?

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I work with all major platforms including Instagram, Facebook, LinkedIn, and TikTok, tailoring strategies to fit your business goals.

How often will you post?

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This depends on your needs, but I typically recommend 3–5 posts per week for consistent growth.

Will I still have control over my accounts?

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Absolutely — you’ll always have access, and we’ll work collaboratively to ensure posts reflect your brand voice.

Can you create content for me?

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Yes, I design graphics, write copy, and even produce short videos if needed — all aligned with your brand identity.

Do you also run ads?

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Yes, I can set up and manage paid campaigns on Meta, LinkedIn, and Google Ads if you’d like to expand your reach.

How do I measure results?

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I provide clear reports showing key metrics like engagement, follower growth, and conversions, so you always know the impact of your social media.

Digital Marketing Services You Can Trust

I provide businesses like yours with the honest, affordable, and effective marketing support you need.

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