Marketing Plans for Small Businesses

As a startup or small business, you might be wondering how do I grow my business and get more customers? It seems an obvious question, but it might not have an obvious answer. We're here to help you find those answers, then put them into a clear plan of action.

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Three Bridges Branding Services

Marketing Strategies for Small Businesses

One thing we understand well is that your product (or service) is your main focus. You’ve put your time into ensuring it’s the best it can be, and you’ve priced it at a fair and competitive price.

However, when sales are not as high as expected, you can be left wondering, “Why are people not buying my product, but they are buying theirs? Why are they not even trying ours?"

Sometimes the answer lies in a simple question: Are you sure they even know your product exists?

If your marketing isn’t being seen by anyone, then your product isn’t being seen by anyone.

At Three Bridges Marketing, we help you answer these questions and then show you how to implement the answers, or if you want, we can do it for you.

In-Depth Discovery
We begin with a friendly yet thorough consultation to learn about your business, target audience, and current efforts. This might include reviewing your past marketing activities and identifying what worked or didn’t.‍

Market Research & Insights
Our team conducts research into your industry and competitors to spot opportunities. We’ll figure out what makes you unique in the marketplace and how to leverage that in your marketing.

Strategic Marketing Plan Development
We create a personalised marketing plan covering the most effective channels for you – whether it’s social media, email marketing, SEO, content marketing, or traditional outreach.

Multi-Channel Approach
Your marketing strategy will be holistic. For example, we ensure your social media and SEO efforts support each other and drive towards the same goals.

KPIs and Measurement
We define key performance indicators (KPIs) that matter to you – like website traffic, lead volume, or conversion rate.

Action Plan & Timeline
You won’t just get a document of ideas; you’ll get a step-by-step action plan. This includes a timeline of marketing activities (e.g. when to launch campaigns, when to review progress) and clear next steps.

Marketing Strategy FAQ

When you partner with Three Bridges Marketing for strategy, you’re getting more than a plan – you’re getting a trusted guide.

  • 1. What does a marketing strategy include?
    It outlines your goals, target audience, key channels, and a plan of action to grow your business.
  • 2. How is your strategy different from others?
    We create custom strategies based on your business stage, budget, and capacity.
  • 3. Do you offer strategy only, or also implementation?
    We offer both. You can use our team for hands-on support or take the strategy and run with it.
  • 4. How long does it take to get a strategy?
    Typically 2–3 weeks, including discovery, research, and plan delivery.
  • 5. Will this work for a small business or startup?
    Absolutely. Our process is built to suit businesses of all sizes and stages.
  • 6. Do you help track performance after?
    Yes, we include KPIs and simple tracking tools so you can measure success.
  • 7. Is there a fixed format for the strategy plan?
    No—it’s tailored to your goals, but always easy to follow and act on.

Let's build a Marketing Plan that works for you!

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